You read the news to get the facts. But what happens when that “newsy” site isn’t news at all?
A company that used fake news sites to push acai berry supplements and other weight loss products has agreed to settle FTC charges. The agency has already stopped others that used wanna-be news sites and phony testimonials from supposed reporters to push their products. The M.O. is to make people think the site — and the reporters — are part of legitimate and trusted news organizations, name-dropping CNN and Consumer Reports, among others, to add credibility. But the fact is the sites were ads, masquerading as news.
