Tag: behavioral advertising

Your mobile phone sets your home alarm system. Your tablet schedules the DVR in your bedroom TV. Your smart watch sends your blood pressure levels to your physician. Every day more and more consumer devices communicate with each other over the...

The social networking site Myspace has agreed to settle Federal Trade Commission charges that it misrepresented how it shared users’ information with advertisers. Like other social networking sites, Myspace allows users to create and...

Every day, you share information about yourself with businesses and their affiliates. In fact, you might not realize just how often it happens.

Yesterday, we featured the FTC’s newly released privacy report, which outlines a framework for protecting privacy in the 21st Century. Among other recommendations, the report strongly supports Do Not Track, a mechanism that would allow you to...

In today’s world of smart phones, smart grids, and smart cars, companies are collecting, storing, and sharing more and more information about you. In fact, as illustrated by the FTC’s new video, you might not realize just how often...

You’ve probably heard about cookies and online tracking. Perhaps you’ve been wondering how they work, but you’re not sure where to start. OnGuardOnline.gov has the info you need to understand what cookies are, what they do, and how...